Seven Tips from a Leading Digital Transformation Agency to Survive and Thrive Digital Disruption

#Tip1: Push your edge

To thrive on the digital transformation platform you need to be ready to push your limits, experiment with new technologies and include several flexibilities in your offerings. The experiment should not be limited within the boundaries of your own industry sector. For example, if you find that there is some element in the hospitality industry that might help you offer enhanced customer experience in your tourism industry, then you should not shy away from taking risks. Apparently, these risks should be calculated one with proper planning and also prevent you from getting disrupted.

#Tip2: Consider technology as an enabler and not as your employees’ replacement

It is obvious that digital transformation will automate mundane processes and will replace your employees. But instead of considering this as a threat, we need to treat it as an opportunity. Automation with IQ Bots, cognitive solutions and other will leave your employees with plenty of time to think and devise ways to optimise the utilisation of technologies; basically, add value to the processes where technology fails.

#Tip3: Kickstart your digital transformation journey but take it slow

As mentioned earlier, digital transformation is a long process and companies need to be strategically perfect and balanced whilst moving on this path. You should try selling the most popular products using a digitalised process and if you fail then stand up fast and try with other products and services. The time you have between these should be used finding and rectifying the mistakes in the initial one. You should focus on developing a plan which is digitally sustainable and find, eliminate the services and products that will not sustain the era of digital transformation.

#Tip4: Develop these two crucial skills

When your every other competitor is boarding the digital transformation bandwagon, it’s the human factor – your employees who separate you from the rest. Learn and develop these skills to gain a digital edge:

• Strategic thinking: See a future which is full of possibilities and opportunities. Think out of the box, strategise and draft a course to achieve your goals and create a digitalised workplace.
• Customer centric strategies: Try to think from your customer’s/client’s perspective. You can leave the completion of sequential processes on technology applications and software but the value that you deliver to your customers still remains your responsibility; therefore, develop a habit of understanding your customer’s pain points and then weave your customer experiences.

#Tip5: Choose a wise and multi-talented team

A report from Forrester states that 43% of the digitally mature organisations see their internal departments competing on their own which ultimately act as a barrier to the successful digital transformation. Therefore, it is necessary for businesses to select a team in which the members have a proper understanding of their roles and responsibilities. You need to hire people who can very easily work in an environment that focuses on broad thinking and also includes mentioning of fine details. These people possess the capability of taking decisions which are very much aligned to your organisational mission and goals. Also, ensure that you have a knowledgeable and experienced leader to give these teams a direction and apparently stop them from working in silos.

#Tip6: Find suitable partners and have tight control over the information

Since your main focus will be on giving a digitalised touch to your existing business processes, finding a partner who assists you with the right solutions becomes critical. It is apparent that you will be looking for a solution that allows you to retain your existing technologies and systems. To save on capital and minimise future risks you need to look for platforms that support integration with the third-party applications and are compatible with customised integration, if the need arises. Also check about the switching costs when you are opting for a platform partner and ensure that rights of your customer’s data, intellectual properties and other confidential information lies with you.

#Tip7: Utilise the potential of big data and machine learning

The machine learning and data analytics play a vital role in personalising customer’s online shopping experience. You need to use the same tactics and methods to derive data and insights about your customer preferences and draft an enhanced experience for them.